Employer Branding Featured Recruitment Advertising Talent engagement Videos

Uber: attracting talent through career progression opportunities

Uber attracts talent in Australia and New Zealand in a concise, eye-catching recruitment marketing video. Three of their people share their experiences of career progression in the organisation.

One employee describes starting as a temp and moving to a marketing manager position. Another progressed from a marketing role to become general manager for South Australia and Western Australia.

“Uber super-charges your career,” says General Manager for Queensland.

“The culture at Uber is awesome. You work with people from all different backgrounds, some with a lot of experience, some straight out of uni. We’re all here to work towards that same goal.”

While the short and sweet video focuses on career opportunities, Uber communicates their values and culture with footage from their modern office with plenty of open space, high-tech, fresh plants, natural light, and standing desks. Employees wear smart casual attire, a few of which are clear brand advocates wearing “Uber” t-shirts.

 

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